North Cheam resident Barbara enjoys a chat with the Love Food Hate Waste advisers.
90 Sutton residents made public pledges to reduce their household food waste on Friday 18 December at a Love Food Hate Waste event offering advice on ways to reduce food waste and save money.
Pledges were made by attaching cards to two large display freezers at the event on the High Street. London Borough of Sutton residents who made a pledge either at the event or via Twitter were entered into a prize draw where they could win a Nutribullet – the two lucky winners will be informed on 22 January.
Over 300 passers-by took the opportunity to talk with Sutton Council LFHW advisers and take part in a range of quirky, thought-provoking activities aimed at raising awareness of how much wasted food costs households in the UK each year.
A shopping trolley filled with produce also served as a visual aid to emphasise the startling fact that the average household throws out nearly £60 of food a month – that’s nearly £700 a year.
Carshalton Central’s Cllr Jill Whitehead, Chair of the Environment & Neighbourhood Committee at Sutton Council, said:
“These great activities show that it is possible to spread the message about reducing food waste in a fun and engaging way. I’m really pleased to see so many pledges from our residents and have every faith that they will manage to keep them. And it’s not just residents who have made pledges. I’m going to make an effort to reduce my portion size– it’s so easy to cook too much and end up with leftovers. It’s not only households that will benefit from reducing food waste. Reducing this waste will result in reduced costs for local authorities which can be then be invested in essential services for residents. It also helps Sutton achieve its One Planet Sutton objectives.
James McGowan, Campaign Manager for London Love Food Hate Waste, said:
“We all waste food at home and we all need make an effort to reduce the amount of food we waste at home. The benefits are massive on so many levels, both locally and on a global scale. I am delighted to see the positive steps being taken in Sutton and with their continued support I am confident we can continue to make further progress. As part of the Sutton Love Food Hate Waste campaign, Sutton Council are also asking residents to sign up and take part in the Food Waste Diary Challenge. The activities take place over three weeks in January 2016 and set out to help highlight ways to save money and make the most of food. For details of the challenge and how you can take part visit www.sutton.gov.uk/fooddiary
The Sutton Love Food Hate Waste campaign is funded by the Department for Communities and Local Government (DCLG) after Sutton Council’s successful bid for funding.